leadace
AI sales rep for Claude Code. Finds prospects, researches each company, writes and sends outbound email from your own inbox, and learns from every rejection. Self-hostable (Cloudflare + Supabase).
Documentation
LeadAce
Autonomous lead generation plugin for Claude Cowork and Claude Code.
Builds prospect lists, runs outbound outreach, and iterates on strategy — all hands-free.
Website: https://leadace.ai
> Two ways to run it. Use the hosted service at app.leadace.ai (Free tier — 5 outreach/day, paid plans from $29/mo), or self-host the backend on your own Cloudflare + Supabase. The plugin is the same in either case — point it at the hosted MCP or your own.
For Users
Prerequisites
- Claude Cowork (in the Claude Desktop app) or Claude Code, on an Anthropic Pro or Max plan — verified on macOS; by default `/setup-cron` runs the daily cycle as a Cowork scheduled task in Anthropic's cloud
- A LeadAce account at https://app.leadace.ai (Free tier — no card)
- A connected Gmail account — for sending email (granted when you sign in with Google, or via the "Connect Gmail" banner in the web app)
- Gmail MCP (claude.ai built-in) — for checking email replies
- A browser, only for browser channels — contact forms run on Cowork's built-in browser or any browser-automation MCP you configure (e.g. Playwright); SNS DMs and SNS reply checking require Claude in Chrome. A scheduled run reaches the browser only while Claude Desktop is open, with its default browser chosen beforehand
Installation
In Claude Desktop: Customize → Plugins → Add from a repository →
`aitit-inc/leadace` → Install → Connectors → Connect, then Customize →
Connectors → LeadAce → Connect and sign in with Google.
Or one line in your terminal (Claude Code):
claude plugin marketplace add aitit-inc/leadace && claude plugin install leadace@leadaceOr, from inside a running Claude Code session:
/plugin marketplace add aitit-inc/leadace
/plugin install leadace@leadaceTo update later:
/plugin marketplace update
/plugin update leadace@leadaceSign in to LeadAce
The first time the plugin calls a LeadAce tool, your browser opens for Google
sign-in (the same Google account as the web app). The token is cached locally
for subsequent runs. See plugin/README.md for details and
troubleshooting.
Usage
Most commands take your project name as the first argument (chosen during `/leadace` onboarding); `/leadace` itself takes a free-form question or homepage URL.
Run them in a Cowork session (the Cowork tab, not Chat — `/daily-cycle` runs sub-agents, which Chat can't start) or in Claude Code.
| Command | Purpose |
|---|---|
| Setup | |
| `/leadace` | Entry point — onboarding, environment setup / re-check, strategy authoring, overview, and routing |
| Add prospects (pick one) | |
| `/build-list ` | Web search for new prospects |
| `/import-prospects ` | Load CSV / Excel / SQLite |
| `/match-prospects ` | Reuse prospects already in your tenant |
| Sales loop | |
| `/outbound ` | Send via email, contact forms, SNS DMs |
| `/check-responses ` | Collect Gmail + SNS replies → DB |
| `/evaluate ` | PDCA — analyse, auto-improve strategy, and surface tactical rejection signals (recontact queue, decision-maker referrals, targeting hints) |
| Reflection | |
| `/check-feedback ` | Surface PMF signals from rejection feedback (feature gaps, competitor presence) — ad-hoc product reflection |
| Automation | |
| `/daily-cycle [count]` | One-shot bundle: check-responses → evaluate → outbound + build-list |
| `/setup-cron ` | Schedule `/daily-cycle` daily (Cowork scheduled task, Claude Code Desktop task, or an OS scheduler as a last resort) |
| Maintenance | |
| `/delete-project ` | Permanently delete a project and all its data |
Projects, prospects, outreach logs, and strategy documents live in the cloud
— there are no local files to manage. Review everything in the web app at
https://app.leadace.ai.
Flow
flowchart TD
LA["/leadaceonboard · setup · strategy"] --> P{add prospects}
P -- web search --> BL["/build-list"]
P -- CSV / Excel --> IP["/import-prospects"]
P -- reuse tenant --> MP["/match-prospects"]
BL --> OB["/outbound"]
IP --> OB
MP --> OB
OB --> CR["/check-responses"]
CR --> EV["/evaluate"]
EV -- next round --> P
CR -. PMF signals .-> CF["/check-feedback"]
CF -. revisit strategy .-> LA
DC["/daily-cyclecheck + outbound + build, one shot"]
SC["/setup-crondaily schedule"] --> DC
DC -. replaces manual loop .-> P
DEL["/delete-project"]Solid arrows = the main loop. Dashed = optional / occasional / wrapper.
`/evaluate` also consumes the tactical slice of rejection feedback (recontact requests, decision-maker referrals, `not_relevant` industry clusters) recorded by `/check-responses` — no separate user step.
License
LeadAce is released under the LeadAce Open Source License — a
modified Apache 2.0 with two additional conditions:
- No multi-tenant SaaS for third parties without a commercial license
from SurpassOne Inc. Self-hosting for your own organization is fine.
- Frontend logo and copyright must be preserved in any deployment
exposing the LeadAce console.
Hosted service (cloud)
- Free tier: 1 project, 500 prospects, 5 outreach actions per day (100 lifetime cap)
- Paid plans start at $29/month. Manage your subscription from the web app.
Self-host
See docs/self-host.md. The self-hosted edition runs on
the unlimited tier — no Stripe, no caps. For commercial-license inquiries,
contact leo.uno@surpassone.com.
For Developers
Repository layout
plugin/ # Claude Code plugin
├── .claude-plugin/plugin.json # Manifest
├── .mcp.json # MCP server config
├── skills/ # Slash commands (each directory has SKILL.md)
├── scripts/fetch_url.py # Local web fetch helper
└── references/ # Shared reference docs
backend/ # API + MCP servers (Cloudflare Workers, Hono, Drizzle)
frontend/ # Web app (SvelteKit, Cloudflare Pages)
docs/ # Project-wide docs (deploy runbook, self-host, architecture)
docker-compose.yml # Bare Postgres for non-Supabase local dev- Plugin conventions and the schema-change workflow: CLAUDE.md
- Self-hosting and local dev: docs/self-host.md
Quick start (local dev)
One-time setup — copy the env templates:
cp backend/.dev.vars.example backend/.dev.vars
cp frontend/.env.example frontend/.envFill in the Supabase keys from `supabase status` — it prints them once the
local stack is running, so run `make dev` once first (it starts Supabase), then
paste the keys in.
For Google sign-in to your local stack, also create a Google OAuth client and
export `SUPABASE_AUTH_EXTERNAL_GOOGLE_CLIENT_ID` / `_SECRET` in your shell (via
`.envrc`) before the first `make dev` — it boots Supabase, which reads them
from the shell at start time. See
docs/self-host.md → Local development.
(These shell vars gate sign-in; the `GOOGLE_CLIENT_ID` / `_SECRET` in
`backend/.dev.vars` are separate — they power Gmail *send*.)
Then start the whole stack with one command — Supabase, migrations, the master
seed, the API/MCP Workers, and the frontend, all together. Ctrl-C tears the dev
servers down (Supabase stays up for a fast restart; `make stop` halts it):
make dev # or: ./scripts/dev.sh| Service | URL |
|---|---|
| Frontend | http://localhost:5273 |
| API Worker | http://localhost:8787 |
| MCP Worker | http://localhost:8788 |
| Supabase Studio | http://localhost:54323 |
To run on different ports (e.g. one is taken by another dev server), copy
`dev.ports.env.example` to `dev.ports.env` and set the ports there — `dev.sh`
rewires every dependent URL (and Google sign-in keeps working). Defaults are
unchanged when the file is absent.
Run the steps manually instead
npx supabase start # Auth + Postgres on ports 54321/54322
cd backend
npm install
npm run db:migrate
npx tsx scripts/seed-master-documents.ts
npm run dev:api # API → http://localhost:8787
npm run dev:mcp # MCP → http://localhost:8788 (separate terminal)
cd ../frontend
npm install
npm run dev # → http://localhost:5273Pre-release checks:
cd backend && npm run typecheck
cd frontend && npm run checkUpdating dependencies (lockfile gotcha)
`npm install` with `node_modules` already present can prune other-platform
optional deps (`@emnapi/*`, `@img/sharp-*`, `esbuild` binaries) from
`package-lock.json` (npm/cli#7961, npm
10.3+–11.x). CI then runs `npm ci` against that pruned lockfile and fails with
`Missing: … from lock file`. This bites both `backend/` and `frontend/`, and is
what makes Dependabot's npm PRs go red.
When you change a `package.json` / `package-lock.json` (or repair a Dependabot
PR), regenerate the lockfile under the repo's pinned toolchain — not in
Docker:
nvm use # node 22 (repo .nvmrc) — matches CI
cd backend # or cd frontend
rm -rf node_modules # removing this first is what avoids the prune
npm install --no-audit --no-fundThen commit the regenerated `package-lock.json`. Code-only changes don't need
this — CI consumes the committed lockfile as-is.
Frequently asked questions
What is leadace?
leadace is AI sales rep for Claude Code. Finds prospects, researches each company, writes and sends outbound email from your own inbox, and learns from every rejection. Self-hostable (Cloudflare + Supabase).
How do I install leadace?
Open the GitHub repository and follow its README. Most MCP servers are added to your client's MCP config, then called by your agent.
Is leadace open source?
Yes — it is hosted on GitHub at https://github.com/aitit-inc/leadace and has 2 stars.
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